I love learning everything I can about internet marketing but it is a very competitive world. There's always new rules and regulations and despite what the gurus and courses tell you, it's virtually impossible to make a living out of it full time. The skills that are learnt though are perfect to help small business owners get noticed on Google. Building them a website and doing some basic seo is a lot easier in a less competitive market. A great business website template can be found here http://www.expand2web.com/
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