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A Newbie's Guide Basics of Search Engine Optimization

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A Newbie’s Guide Basics of Search Engine Optimization

| October 3, 2011 | 19 Comments More

 
 

Online marketing has constantly become very important tool for advertising and this is why SEO is fast becoming an indispensable aspect of marketing business online. The effective use of SEO is able to give your online business great boost. However if the tool is not used properly it is capable of wrecking havoc to your business. Though it is a great idea to have a website for your company that will provide relevant content but that is not the entire detail that is necessary to give your business the needed market presence you require. Page ranking of your website in search engines like Google has become a crucial part of ensuring that your website gets the targeted traffic that will be enough to provide you regular business. This is the reason you need to be able to work effectively with SEO tips that will be able to give your website enough traffic and promote your business.

Some of the important tips that will help you maximize the use of SEO to promote your business are listed below:

The Use of Inbound Links

This is one primary tips to take note for search engine optimization.  If you pay attention to getting links that are more inbound, from other websites that are popular it will become easier for your website to get ranking that are higher from search engines. Therefore, you should do your best to get these links as much as you can find. Furthermore, these links give your site some credibility that will help to improve the way search engines will rank your site.

Using Social Bookmarking

This has also become very useful in helping websites get search engine ranks. Social bookmarking makes it much easier for visitors to bookmark pages that belong to you. Also, it will allow for the submission of your website to these sites so that you can get some more benefit

Making submissions to article directory can also be used to boost the Search engine optimization

Article directories are very good in helping your site to have back links. They are even seen as one of the most effective internet marketing tools. When submissions are made to these directives they tend to reach a very wide audience that will eventually be good means of making your website reach a larger audience for promoting your business. Submissions on to website directories are also excellent for link building because these directories are very useful for increasing your presence online.  There are some article directories that receive free submissions while others may require you to pays some token for membership.

Using Site Maps

These are very important for search engine optimization. It basically permits you to let the search engines know the different pages that are on your website thus helping the search engines to rank your page in the most effective way.  It is important to understand at what point in your web page that the tools you are using to optimization of your site so that you will put them to effective use.

Crystal J. Briscoe is from Self Test Engine. Looking for TMPF exam help? Let’s take advantage of Self Test Engine self paced COG-635 training and pass your IT exams on first try.


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Category: SEO, SEO & SEM

About the Author (Author Profile)

Crystal J. Briscoe has been blogging since 2005 & contributing in many websites since its initial career. He is Professional Writer and also technical guru, overloaded with a wealth of experience, and even more degrees, at present learning Oracle Programs, He get pleasure from Blogging.

Comments (19)

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  1. Hey! Thanks for these tips.. It will surly going to help them..!!
    Saket Jajodia recently posted..Wish You All Happy Gandhi Jayanti With This Gandhi Rap SongMy Profile

  • Anna says:

    I still in doubts about the site map. Does it really help in SEO? Well, as article directories you need to be careful with them as they don’t really give any traffic at all.

  • Marcus says:

    Google have recently released pdf of basic on-page optimization which I think is quite useful. The above described things, are fine, but include less than 5% of the basics.

  • Melony says:

    I am familiar with all these seo strategies but I’m not too familiar with using site maps manually. However, I do use the Google XML Sitemap plugin on one of my blogs.

    The plugin automatically helps the search engines like Google, Yahoo, and Bing index your blog better, thus increasing your site’s SEO quality. Submitting articles to article directories will always be my favorite SEO tactic though.
    Melony recently posted..The Real Causes of Recurring Yeast Infections & Treatments To Stop ThemMy Profile

  • Neeraj from SEO Services says:

    Hi Crystal,
    These are very good tips, I especially like the sitemap tip as its one of the most important tip from search engine’s point of view.

  • Jack says:

    I am not quite sure that social bookmarks have to do anything with SEO, but just with traffic generation. The same apply for sitemap, however sitemaps are pretty important for Bing rankings.

  • Newbies are always confused about SEO techniques. This guide will help them by clearing all their queries about SEO.

    Reply
  • The one thing you have to know about SEO is that it is constantly changing and that you can never sit back and just rest of the work you have done.

    Reply
  • When it comes to SEO, the more you approach it like a marketing project and not just an SEO project, the better it turns out.

  • The more you know about SEO, the more you realize how much there is to still learn. Anyone try keyword spinning yet?

  • Here is a good thought on SEO: We get this all of the time…”Concentrate on “X” in your SEO work for us, that is what will drive us up on Google.”

    This statement is riddled with irony, but we’ll concentrate on point key word…”Concentrate”

    When it comes to SEO, if you are “concentrating” on any one area or tool set, you are one of three things:

    1-Lazy, and not willing to do the hard work to build a lasting, sticky SEO campaign
    2-Too much of a rookie to know that concentrating on any one thing in SEO is a sure path to doom
    3-Out of the business already (or have given up on your SEO campaign)

    When it comes to SEO, take the road less traveled. Do the hard work that few others will. Take the time to create great content, listen to your readers and make adjustments. Build organically, naturally, and intelligently.

    http://icon-marketing.com/blog/when-it-comes-to-seo-be-willing-to-dig-a-ditch
    marketing orange county SEO recently posted..For SEO You Don’t Need Specific Industry ExperienceMy Profile

  • Catherine says:

    I’ve been learning about SEO for 2 years now and every day I still learn something new. The internet is evolving all the time and what is relevant today in terms of SEO might not be tomorrow.
    I love the challenge but it can be exhausting. I agree with the above comment about building organically and naturally. Too many people want the automated quick fix.
    Catherine recently posted..Termite TubesMy Profile

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